North America Wine Trade Mission 2026
DSD is seeking Expressions of Interest (EOI) from South Australian wine exporters currently exporting to the United States to participate in a targeted outbound trade mission in July/August 2026.
The program includes the SOMM Camp USA, a highly regarded wine immersion event delivered by SOMM Journal and The Tasting Panel Magazine in Napa Valley, California, followed by a series of trade initiatives in Texas.
This initiative is designed to drive commercial outcomes, strengthen trade relationships, and support the premium positioning of South Australian wines with leading US buyers across the retailer and on-premise channels.
The program includes the SOMM Camp USA, a highly regarded wine immersion event delivered by SOMM Journal and The Tasting Panel Magazine in Napa Valley, California, followed by a series of trade initiatives in Texas.
This initiative is designed to drive commercial outcomes, strengthen trade relationships, and support the premium positioning of South Australian wines with leading US buyers across the retailer and on-premise channels.